
Hongdae’s night streets in Seoul, South Korea, with their dazzling neon signs and billboards, are eye-catching.
Source: https://unsplash.com
Hongdae Travel Guide
1. Introduction
Discover the Pulse of Youth Culture – Hongdae Travel Guide
Welcome to Hongdae, the beating heart of Seoul’s youthful energy, creativity, and nightlife. This Hongdae travel guide is crafted to help you explore the neighborhood known for its indie music, vibrant street art, stylish cafés, and electric atmosphere.
Located near Hongik University, Hongdae attracts students, artists, and international travelers looking for unique experiences. Whether you're hunting for quirky shops, enjoying live performances, or exploring back-alley galleries, this area captures the spirit of modern Korean culture.
Dive into a district that never sleeps, where tradition meets innovation and every corner reveals something new.
2. How to Get to Hongdae

How to get from Incheon Airport to Hongik University Station by subway, Seoul Metropolitan Subway Map
Source: Seoul Metro / http://www.seoulmetro.co.kr/

How to get from Seoul Station to Hongik University Station by subway, Seoul Metropolitan Subway Map
Source: Seoul Metro / http://www.seoulmetro.co.kr/

How to get from Seoul Station to Hongik University Station by taxi, Seoul Metropolitan Area Map
Source: Seoul Metro / http://www.seoulmetro.co.kr/
Getting to Hongdae – Easy Access in the Heart of Seoul
Hongdae is conveniently located in western Seoul and is easily accessible via public transportation. The neighborhood centers around Hongik University Station (Line 2, Airport Railroad Express, Gyeongui–Jungang Line), offering direct connections to both Incheon International Airport and major city districts like Gangnam and Myeongdong.
From Incheon International Airport, take the AREX (Airport Railroad Express) for a smooth and budget-friendly ride. Subway fares (as of May 31, 2025 exchange rate) are:
- Adults: 1,500 KRW (~$1.00)
- Teens: 800 KRW (~$0.58)
- Children: 500 KRW (~$0.36)
The journey takes about 50 minutes and requires no transfers. For easy navigation, check out the Seoul Metro Subway Map.
Prefer a taxi? A direct ride from the airport to Hongdae costs approximately 20,000 KRW (~$14.46). Just tell the driver "Hongik Dae-hak-gyo-yeok" (홍익대학교역), and they’ll get you there comfortably.
3. Where to Stay in Hongdae

Amanti, Hotel
Source: Amanti Hotel / https://www.hotelamanti.com/

Shinchon Y Hotel, Motel
Source: https://nol.yanolja.com/

That House, Guest House
Source: https://nol.yanolja.com/
Top-Rated Accommodations in Hongdae for Every Traveler
Whether you're traveling solo, as a couple, or with family, Hongdae offers a variety of comfortable and highly rated places to stay. Below is a selection of top hotels, motels, and guesthouses categorized by type and budget.
Hotels
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L7 HONGDAE by LOTTE – Stylish 4-star hotel with rooftop views and prime location.
Address: 141 Yanghwa-ro, Mapo-gu, Seoul, South Korea
Price: 124,000₩ ($89)
View on Google Maps -
Holiday Inn Express Seoul Hongdae – Convenient, modern, close to subway.
Address: 372-15 Seogyo-dong, Mapo-gu, Seoul, South Korea
Price: 127,000₩ ($91)
View on Google Maps -
Amanti Hotel Seoul – Great for families, with seasonal pool and garden.
Address: 20-1, World Cup buk-ro 58-gil, Mapo-gu, Seoul, South Korea
Price: 128,000₩ ($92)
View on Google Maps
Motels
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Shinchon Y Hotel – Budget-friendly and clean with modern amenities.
Address: 7-23, Seogyo-dong, Mapo-gu, Seoul, South Korea
Price: 68,000₩ ($49)
View on Google Maps -
Hotel The Designers Hongdae – Chic interiors, ideal for stylish travelers.
Address: 141 Yanghwa-ro, Mapo-gu, Seoul, South Korea
Price: 67,000₩ ($48)
View on Google Maps -
Hotel Baroato 2nd – Quiet and minimalist, perfect for peaceful stays.
Address: 13-4, Seogyo-dong, Mapo-gu, Seoul, South Korea
Price: 62,000₩ ($45)
View on Google Maps
Guesthouses
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Hongdae Guesthouse – Popular with small groups and long-term travelers.
Address: 8-6, Wausan-ro 21-gil, Mapo-gu, Seoul, South Korea
Price: 31,000₩ ($22)
View on Google Maps -
That House Hongdae – Cozy, with a great location near nightlife.
Address: 17-13, Donggyo-ro 41-gil, Mapo-gu, Seoul, South Korea
Price: 18,000₩ ($13)
View on Google Maps -
Birdsnest Hostel Hongdae – Perfect for solo backpackers.
Address: 23-19, Wausan-ro 21-gil, Mapo-gu, Seoul, South Korea
Price: 11,000₩ ($8)
View on Google Maps
For more booking options and updated reviews, check out Agoda or HotelsCombined.
Where to Shop Unique Souvenirs in Hongdae
Unlike other districts in Seoul, Hongdae is a vibrant hub of creativity, making it the best spot to find handmade crafts, indie fashion, and art-based souvenirs. Here are some unique items and the best places to buy them.
Indie Fashion & Handmade Accessories
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Object – A well-known concept store offering indie clothing, accessories, and locally-designed goods.
Address: 6 Wausan-ro 33-gil, Mapo-gu, Seoul
View on Google Maps
Art Prints & Zines by Local Artists
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Gurumare – A hidden gem loved by local creatives for its art prints and self-published zines.
Address: 20 Hongik-ro 3-gil, Mapo-gu, Seoul
View on Google Maps
K-pop & K-Indie Goods
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Music Korea Hongdae – For exclusive Hongdae K-Indie or K-pop-related souvenirs like limited edition albums or photo cards.
Address: 89 Eoulmadang-ro, Mapo-gu, Seoul
View on Google Maps
These items represent the spirit of Hongdae — youthful, artistic, and creative. Make sure to explore side streets and pop-up markets for more hidden gems.

Korean BBQ Samgyeopsal, Yukgabhane
Source: https://blog.naver.com/jjomkko

Chicken with a unique spice, Reggae Chicken
Source: https://blog.naver.com/hototi

Naengmyeon, a cold noodle dish characterized by a cold broth and mild seasoning, Eulmildae
Source: https://blog.naver.com/hazleee

cafe remodeled from an abandoned factory, Anthracite
Source: https://blog.naver.com/and1211
Top Restaurants in Hongdae
Hongdae offers a diverse food scene, from sizzling Korean BBQ to cozy cafés with exquisite desserts. Here’s a detailed guide to the best spots categorized by cuisine type.
Korean BBQ & Galbi
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Yeonnam Seoseo Galbi – A local favorite serving delicious charcoal-grilled galbi at affordable prices. Known for its authentic flavors and casual vibe, this place is often crowded during peak hours.
Address: 40 Donggyo-ro 38-gil, Mapo-gu, Seoul
View on Google Maps -
Yukgabhane – Specializes in quality grilled meat with generous portions. Their pork belly (samgyeopsal) is highly recommended. The restaurant offers a friendly atmosphere suitable for groups.
Address: 15 Wausan-ro 18-gil, Mapo-gu, Seoul
View on Google Maps
Fried Chicken
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BBQ Olive Chicken Café – Famous for its crispy and flavorful fried chicken, perfectly paired with cold beer. Their garlic soy chicken is a must-try.
Address: 164 Yanghwa-ro, Mapo-gu, Seoul
View on Google Maps -
Reggae Chicken – Known for its unique spice blend and crispy skin, this place offers both spicy and non-spicy options. The reggae sauce chicken is a local favorite.
Address: 12 Wausan-ro 21-gil, Mapo-gu, Seoul
View on Google Maps
Traditional Korean & Naengmyeon (Cold Noodles)
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Baeknyeon Tojong Samgyetang – Specializes in ginseng chicken soup (samgyetang), prized for its rich broth and tender chicken. Ideal for nourishing meals.
Address: 14 Wausan-ro 18-gil, Mapo-gu, Seoul
View on Google Maps -
Jeonju Jungang Hoegwan – Famous for its authentic bibimbap and traditional side dishes, this restaurant brings the flavors of Jeonju to Hongdae.
Address: 164-2 Donggyo-dong, Mapo-gu, Seoul
View on Google Maps -
Eulmildae – Legendary for its classic Pyongyang-style naengmyeon (cold buckwheat noodles) with a clean and refreshing broth. A must-visit for cold noodle lovers.
Address: 186-6 Yeonnam-dong, Mapo-gu, Seoul
View on Google Maps
Seafood
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Eosachultto – Popular for its fresh seafood dishes and Korean-style grilled fish. The spicy seafood stew (haemul jjigae) is highly praised.
Address: 22 Wausan-ro 27-gil, Mapo-gu, Seoul
View on Google Maps -
Yeonnam Fisherman (Yeonnam Eobu) – Known for its sashimi and grilled shellfish, this spot is great for fresh seafood lovers who want a casual dining experience.
Address: 18 Donggyo-ro 28-gil, Mapo-gu, Seoul
View on Google Maps
Cafes with Stylish Interiors & Delicious Desserts
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Anthracite – A trendy industrial-style café known for its expertly brewed coffee and spacious atmosphere. Their drip coffee and freshly baked pastries are must-tries.
Address: 357-6 Hapjeong-dong, Mapo-gu, Seoul
View on Google Maps -
Tea Brew Coffee House – A cozy café specializing in tea and coffee blends with unique flavors. Their signature tea latte and dessert sets are popular.
Address: 45 Wausan-ro, Mapo-gu, Seoul
View on Google Maps -
Loaf House – Known for its artisanal bread and cakes, this café offers a comfortable environment perfect for relaxing afternoons.
Address: 22 Donggyo-ro, Mapo-gu, Seoul
View on Google Maps
Whether you crave grilled meat, fried chicken, refreshing cold noodles, fresh seafood, or artisanal coffee, Hongdae has something to satisfy every palate.
Useful Travel Tips for Exploring Hongdae
Visiting Hongdae can be both exciting and overwhelming due to its energy and crowds. Here are some helpful tips to make the most of your experience.
Visit on Weekdays if Possible
Weekends in Hongdae are extremely crowded. For a more relaxed atmosphere, try visiting on weekdays, especially in the early afternoon.
Bring Cash for Street Performers and Markets
Many indie vendors and performers only accept cash. Having small bills will help when shopping or tipping street musicians.
Download Korean Map Apps
Google Maps has limited navigation in Korea. Apps like KakaoMap or Naver Map offer better accuracy and real-time public transit info.
Look for Pop-up Stores & Markets
Don’t just stick to main roads—side streets often have rotating pop-up shops, handmade product markets, and hidden cafes.
Learn Basic Korean Phrases
While many young locals speak basic English, using a few Korean phrases like “안녕하세요” (hello) or “감사합니다” (thank you) will make interactions smoother and friendlier.
Cheers to your happy journey!